★ Hotel Technology Solutions

Hotel Internet Booking Engine (IBE)

Drive More Direct Bookings. Cut OTA Commissions. Own Your Revenue.

A powerful Hotel Internet Booking Engine (IBE) transforms your website into your highest-margin sales channel — giving guests instant access to real-time availability, secure payments, and a seamless booking experience without paying a single penny to OTAs.

500+
Global Suppliers Connected
30%
Avg OTA Commission Saved
99.9%
Platform Uptime Guarantee
24/7
Bookings Accepted Automatically

What Is It?

What Is a Hotel Internet Booking Engine?

A Hotel Internet Booking Engine (IBE) is a specialised software application integrated directly into your hotel website, allowing guests to check availability, compare room rates, and complete secure reservations in real-time — 24 hours a day, 7 days a week.

Unlike reservations made through Online Travel Agencies (OTAs) such as Booking.com or Expedia, direct bookings via your IBE carry zero commission fees — meaning every pound or dollar of revenue stays with your property.

The SoftCloud IBE takes this further with 500+ global supplier integrations, AI-powered pricing, and a 4-step checkout designed to reduce abandonment and maximise conversions.

  • Accept reservations 24/7 with zero manual input
  • Eliminate OTA commissions of 15–30%
  • Own your guest data for remarketing and loyalty
  • Sync live inventory with your PMS and channel manager

How It Works — 4 Simple Steps

1
Search
Guest enters dates, room type and preferences
2
Select
Real-time availability and dynamic pricing shown instantly
3
Personalise
Upsell add-ons: breakfast, transfers, spa packages
4
Confirm
Secure PCI DSS payment + instant confirmation email

Platform Features

Everything Your Hotel Booking Engine Needs

The SoftCloud IBE is engineered for hoteliers who want to compete with OTAs on their own terms. Here’s what sets it apart.

📱

Mobile-First Design

Over 60% of travel bookings begin on mobile. Our IBE is fully responsive across all screen sizes — eliminating drop-offs on smartphones and tablets.

See IBE features →

Real-Time Availability & Pricing

Direct sync with your Property Management System (PMS) ensures guests always see accurate availability and demand-driven dynamic pricing — zero overbooking risk.

Explore integrations →
🔒

PCI DSS Secure Payments

Built-in PCI DSS compliant payment gateway with multi-currency support. Guests book with confidence; you receive funds securely and automatically.

View pricing →
🎨

White-Label Branding

The booking engine adapts to your hotel’s visual identity — colours, fonts, logo. Guests never leave your branded environment, boosting trust and conversions.

B2B white-label →
💰

Upselling & Add-Ons

Offer airport transfers, spa treatments, breakfast packages, and room upgrades during checkout. Increase Average Transaction Value (ATV) on every booking automatically.

See upsell tools →
🌍

Multi-Language & Multi-Currency

Serve global guests in their own language and currency. Reduce friction at the point of purchase and capture international bookings you would otherwise lose.

Global reach →

Revenue Impact

Why Direct Bookings Are Your Most Profitable Channel

Every booking processed through a third-party OTA costs your property between 15–30% in commission. On a £200 room, that’s up to £60 lost per night — per room. A direct booking engine eliminates this entirely.

  • First-party data: Own your guest’s contact details, preferences and booking history for personalised marketing
  • Guest loyalty: Direct guests book again more often and spend more per stay
  • Full control: Set your own cancellation policies, rate strategies and promotions
  • Brand authority: Build recognition that OTAs actively suppress by hiding your hotel name

Revenue Comparison: OTA vs Direct

OTA Booking£200/night
OTA Commission (25%): – £50
Marketing / loyalty cost: – £15
Net Revenue£135
Direct Booking (IBE)£200/night
Commission: £0
Payment processing: – £4
Net Revenue£196
🡅 45% more revenue per booking

Integrations

Connects With Your Entire Tech Stack

SoftCloud IBE integrates directly with 500+ global travel suppliers, major GDS platforms, and leading bed banks — ensuring live pricing and real-time availability at all times. Learn more about our B2B travel platform.

✈️
Travelport GDS

Galileo & Worldspan live flight and hotel inventory

🌐
Sabre GDS

Real-time pricing from global airline and hotel content

🏨
Stuba Bed Bank

Wholesale hotel rates with live availability

🛏️
TBO Holidays

Hotels, transfers and packages from a global catalogue

💳
Payment Gateways

Stripe, PayPal, Worldpay & more — PCI DSS compliant

🔗
Channel Manager

Sync inventory across all channels and your PMS in real-time

FAQs

Frequently Asked Questions

What is the difference between an IBE and an OTA?

An OTA (Online Travel Agency) like Booking.com is a third-party marketplace that charges 15–30% commission per booking. An IBE (Internet Booking Engine) sits on your own website and processes bookings commission-free, giving you full control over pricing, branding and guest data.

How long does it take to set up SoftCloud IBE?

Most hotels are live within 2–4 weeks. Our team handles all technical integration with your existing PMS, channel manager and payment gateway. Contact us for a tailored onboarding plan.

Can the IBE handle multiple properties?

Yes. SoftCloud IBE is built to scale — from boutique independents to multi-property hotel groups. Our B2B platform also supports sub-agent management for chains managing multiple sub-brands.

Is the booking engine PCI DSS compliant?

Absolutely. All payment processing is PCI DSS Level 1 compliant — the highest standard in the industry. Guest card data is encrypted and never stored on our servers. Read more about PCI DSS standards.

Does it work with my existing PMS?

SoftCloud IBE integrates with all leading Property Management Systems via API. If you use a less common PMS, our team will work with you to build the connection. Talk to our team about your current setup.

Ready to Stop Paying OTA Commissions?

Join travel agencies and hotels already using SoftCloud IBE to drive commission-free direct bookings. Book a free personalised demo today.

✓ No setup fees   ✓ Live in under 4 weeks   ✓ 24/7 support included   ✓ PCI DSS compliant